I prefer to use SEMRush to find their Organic Keywords, Rank, Traffic, Backlinks, Referring Domains, and Keywords in the top 10.

In this step, you can use a free tool like SEMRush to find key statistics for your website and other websites. Step 3 – Compare Keywords, Traffic, and Backlinks With Competitors I would recommend creating a list of 5-15 competitors. You shouldn’t use as a competitor for your niche website, for example.īelow, I have a list of the competitors I found for my website related to Farmhouse Decor.

Keep in mind, you should find competitors that have a similar website to yours in terms of size and traffic. Once you go through each tool, you can start making a list of your top competitors. Use the top competitor listings available through SEMRush, SpyFu, SERanking, SerpStat, Alexa, and SimilarWeb. Last but not least, SimilarWeb is a great resource for finding website insights as well as doing competitive analysis. will give you some of your top website competitors based on audience overlap.

Seo competitive analysis